Who I am

I am a story-driven, solutions-oriented and digital-savvy communication and media professional. Content is my business. Learning is my passion. Writing is my yoga. That is, it declutters my head, boosts my mood and stretches my brain cells.

With my extensive experience in the fields of journalism and communications, I have worked on very varied topics from travel to history, culture, education and politics; microbiology, hematology, healthcare, knowledge transfer, sustainable development and solutions/constructive journalism.

If I could name a superpower, that would be my great desire to learn and continuously improve. I love to learn about new topics and ideas and bask in the challenge of steep learning curves. I find change exciting and easily navigate a new normal.

What I do

Being in the communication field for more than a decade and in journalism for another, I naturally gravitate towards messaging and storytelling as positioning tools. You can find a list of my services here.

My personal affirmation is to be a voice for positive change. Some of the ways I make this happen is through writing about people who change the world, creating awareness on issues such as diversity and inclusion and applying constructive journalism principles in my work. I love to travel and consider minimalist travel as my sport.

I also moonlight as a constructive journalism researcher. My current study involves constructive journalism as storytelling strategy in times of change and the SDGs. Hence, constructive narratives.

Why I do what I do

I am in communication and media because of its sense-making function in an organisation. Through words and visuals, we are the ones who create understanding, build bridges and break barriers, if we do it strategically. It is my belief that only with proper communication can we bring about change, create the positive impact that we want and mobilise communities towards the same goal.

What interests me

I am passionate about learning, continuous improvement (kaizen) and social impact. The kaizen mindset keeps me sharp and on top of all the advancements happening in my field. Dynamic organizations with a clear social responsibility attract me. Innovation that impacts global development inspires me. Progress motivates me.

I feel personally connected with the issues of diversity and inclusion, sustainability and corporate social responsibility. Leading communication teams has given me a front seat experience in employee engagement and corporate culture. Since becoming a mother, I have also been interested in early childhood development specifically in the areas of neuroscience and the Montessori method.

With these interests, I am affiliated with Lean In Netherlands and RSM Erasmus University’s Positive Change Initiative.

How I work

An environment where there is alignment, responsibility and trust makes me thrive. My workspace is characterized by organization, efficiency and a growth mindset. I enjoy working with individuals who understand that progress is better than perfection, are receptive to new ideas and have strong work ethics.

Contact me

So, that’s me. Tell me about yourself. What brought you here? Keep in touch.